Ideopolis Internationa

Customer management

Ideopolis International and CallNorthwest are working on a joint venture to launch the International Journal of Customer Management and Call Centre Development. The Journal will build on Ideopolis International's expertise in academic journal development and Call North West's expertise in the field.

The last decade has seen a dramatic increase in the scale and range of activities that take place under the broad heading of Customer Management, extending from customer relations management and contact centre development to an array of related issues.

The purpose of the journal is to advance knowledge and understanding of the issues, policies and actions that shape responsible and successful customer management in the 21st century. Central to the thinking behind it is the notion that actions and ideas are intimately connected. Rigorous research and outstanding scholarship will contribute to successful, creative and enterprising action and policy. The Journal aspires to contribute to each of these.

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